A clearer mind. A healthier life. An educated future.

Plain Sight is a wellness brand. Take the free mind, body and wellbeing check, learn how money really works, and wear the message if you like. It's for everyone, whatever your background. Private: nobody sees your answers but you, and you can tap Leave quickly any time.

Pencil illustration of a hooded figure meditating on a grassy hill, looking toward a mountain with a blue river path and a rising sun
Eradicate ComplacencyEradicate The NegativeImagine, Then Build.Logging Off. Switching On.MEDITATE FOCUS PLAN DOMINATEOpinions Won't Clutter This MindSelf Doubt Doesn't Mean StopShe'll Be Right, MateA clear mind is a free one

Your free mind, body and wellbeing check

Answer a few simple questions and get plain-language ideas to feel clearer, calmer and stronger. Baby steps, nothing drastic. It's for everyone, whatever your age, background or fitness, with a version made for under 18s.

Private: nobody sees your answers but you, and a Leave quickly button is always one tap away.

Take the free check

Money, Explained

The stuff they don't teach in schools, and don't really want you understanding. Why prices rise, where your tax goes and how investing works, in plain language with a source for every fact.

Free: no sign-up and no sales pitch.

Start here

The merch: find the one that sounds like you

Every design starts with a feeling most of us know. Tap a tee to turn it around.

“For when good enough stopped feeling good enough.”
“For when good enough stopped feeling good enough.”
“Walk away from anything that stops you becoming a better you.”
“Walk away from anything that stops you becoming a better you.”
“Walk away from anything that stops you becoming a better you.”
“For when the phone can wait and the beach can't.”
“For the days you're quietly planning your climb.”
“For when you've stopped sweating the small stuff.”
“For when you've stopped sweating the small stuff.”
“For when you've stopped sweating the small stuff.”

Find your message

Not sure which tee is yours? Four quick questions. No sign-up, no wrong answers.

Jim and his son sharing a coconut on a Bali beach at sunset
What it’s all for

Less noise. More of this.

That’s me and my boy in Bali. No phones, nowhere to be, one very big coconut. Plain Sight started because I carried more than I realised for a long time. Now it’s about making room for days like this, and wearing the reminder.

Read the story so far

A clear mind is a free one.

We all pick things up along the way. Some of it serves us, some of it doesn't. Plain Sight is a wellness brand for noticing the difference, keeping what's yours, and, if you like, wearing it.

It was time to get the job done. Why this passion was born.......

Hi! My name's Jim and I'm the founder of Plain Sight.

I'm not a big fan of talking about myself, but here we go! I'm a single dad from Brisbane, a paediatric nurse of 20 years, type 1 diabetic, and a former cricketer, amateur Aussie Rules player/coach and current kids footy coach. For most of my adult life I carried more than I realised. It wasn't just responsibility, it was endless self-doubt that quietly shaped how I saw myself and the world. I kept moving, kept showing up, kept a brave face on, feigned confidence… but underneath it, something felt off and had to change.

Read my story
WE'RE ON THE SOCIALS!
Follow on TikTok Follow on Instagram

Spreading the message and yes, a little advertising too.